October 3, 2024

Designing Difference in a World of Sameness by Chris Bangle at Stanford University

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httpvh://www.youtube.com/watch?v=qjcm-ru-9iI

Former BMW Head of Design Chris Bangle discusses how to design innovative cars in time where where all automobiles look the same. This is illustrated with examples from his daring career as a chief designer at BMW whose work has provoked endless discussion.

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