Range Rover Evoque Preview
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The groundbreaking all-new Range Rover Evoque makes its global public debut at the 2010 Paris Motor Show.
Dr. Ralf Speth, CEO, Jaguar Land Rover said, “These are exciting times for our business as we continue to widen our portfolio with this all-new addition to the Range Rover line-up. Â Not only will the Range Rover Evoque increase our worldwide market share, it demonstrates our commitment to building sustainable, yet highly desirable products.â€
Dr. Speth continued, “The Range Rover Evoque helps to define a new segment for premium compact SUVs which are more sporting and stylish. Â It makes a strong statement about the future direction of the Range Rover brand, and will have a powerful emotional appeal to a very broad range of premium car buyers.”
The Range Rover Evoque has turned the much-acclaimed LRX concept car into reality, faithfully capturing the spirit of its landmark coupe design.Â True to the Range Rover brand, the Range Rover Evoque delivers premium levels of craftsmanship, luxury and performance, but shrink-wrapped into a more compact package.
The lightest and most fuel-efficient Range Rover ever, the Range Rover Evoque demonstrates the brand’s commitment to environmental sustainability.
Phil Popham, managing director of Land Rover said, â€œThe groundbreaking all-new Range Rover Evoque takes the brand into exciting new territory.Â Highly relevant and contemporary, the Range Rover Evoque will appeal to a whole new group of customers who may not have considered a Range Rover before.â€
â€œFor this highly distinctive product, we have chosen a distinctive name.Â The all-new Range Rover Evoque will be sold in over 160 countries worldwide, and its name will be instantly recognizable across language and cultural boundaries throughout the world.Â Evoque implies exclusivity and arouses emotions, and has a sophisticated aura which matches the carâ€™s urban elegance,â€ he added.
Dr. Speth continued, “This vehicle has been designed, engineered and will be manufactured in the UK allowing the creation of more than 1,000 jobs at our multi-award winning Halewood plant, Merseyside. Â This employment boost, paired with over 80 percent of Range Rover Evoque’s production planned for export, will be a fantastic support to the UK economy.”
Evolution of Range Rover design
The all-new Range Rover Evoque takes its inspiration directly from the LRX concept car, which debuted at the North American International Automobile Show in 2008, and drew worldwide acclaim for its exciting new interpretation of classic Range Rover design cues.
Smart design, in conjunction with meticulous engineering, allowed the spirit of the LRX concept to be turned into reality without compromising the Range Rover brand core values of interior luxury, refined performance and all-terrain capability.
Gerry McGovern, Land Rover design director said, â€œThe Range Rover Evoque marks a bold evolution of Range Rover design by adopting new interpretations of classic Range Rover design cues and staying true to the core Range Rover values.”
“With its dramatic rising beltline, a muscular shoulder running the length of the car, and a distinctive taper to the floating roofline, the Range Rover Evoque adopts a very dynamic profile with a powerful and athletic stance.”
Pushing the wheels out to the four corners helps give the car its purposeful stance; the wheel arches are wide, but softly integrated into the body. Â The carefully sculpted corners dramatically reduce the car’s visual overhangs front and rear.
Impeccably Crafted Luxury Interior
Beneath its dramatic exterior, the Range Rover Evoque provides customers with an impeccably crafted luxury cabin, with the same premium quality materials and elegant design expected from a Range Rover interior.
Gerry McGovern continued, “The strong, simple architecture of the cabin is evident with the bold intersection between the solid horizontal elements of the instrument panel and the powerful vertical lines of the center console.”
The Range Rover Evoque allows customers to specify a lavishly appointed cabin with soft, premium leather providing a luxurious finish to almost every surface of the instrument panel, doors and seats, with beautifully tailored twin-needle stitching.
In bold contrast to the supple feel of natural hides, authentic metal finishes provide a series of striking highlights.Â Cool to the touch and exquisitely crafted, the metal finishes are a tactile and visual reminder of the superior interior quality.
The instrument cluster, housed under a compact curved binnacle, adds to the sporty, premium feel of the interior. Â The twin dials have an attractive three dimensional form with illuminated chaplets and needles, and are set deep in sport circular housings finished with bright chrome rims.
Total Comfort and Practicality
The driver adopts a lower seating position than in one of the larger Range Rover models offering a more sporting feel but retaining the important Command Driving Position.Â The result is more generous headroom than traditionally found in many sporting sedans despite the low profile coupe roofline.
Range Rover Evoque drivers who go off-road will be reassured to know that in addition to extremely generous ground clearance, the car has aggressive breakover, approach and departure angles.
Dynamic Handling and Effortless, Refined Performance
Land Rover engineers have developed the Range Rover Evoque to provide customers with a polished driving experience which combines dynamic and sporty handling with responsive, effortless performance and refinement.
Murray Dietsch, director of Land Rover programs said, “We’ve tuned the Range Rover Evoque’s chassis and electric power-assisted steering (EPAS) to deliver precise and responsive steering at lower speeds, making the car nimble and fun to drive in the city. Â As the Range Rover Evoque is light, with a compact footprint, it reacts quickly and positively to driver inputs at higher speeds, ensuring that enthusiastic drivers are offered the agility they want from a car.”
This engaging and sporting character has not been achieved at the expense of harshness or poor comfort and refinement.Â In addition, available Adaptive Dynamics uses advanced MagneRideâ„¢ dampers which provide an enhanced balance of confident, nimble handling with a supple, controlled ride. Â The suspension delivers even tighter body control with flatter handling and sharper responses.
Like a true Range Rover, the Range Rover Evoque delivers the all-weather, all-surface capability which is a hallmark of the brand.Â In common with its larger siblings, the new model provides formidable all-terrain potential, which is enhanced by the latest version of the companyâ€™s signature Terrain ResponseÂ® system.
The state-of-the-art new 240 bhp 2.0-liter Si4 turbocharged engine combines direct fuel injection and twin variable valve timing for exceptional drivability and fuel efficiency.
Murray Dietsch continued, “The state-of-the-art four-cylinder turbocharged engine combines
six-cylinder refinement and performance with impressive fuel economy. Â This efficiency has been achieved by the commitment of the product development team to deliver a compact and weight efficient product, with no compromise on durability and robustness.”
Serious About Sustainability
The Range Rover Evoque sends a powerful message that the brand is determined to deliver relevant new products which are not only desirable, but also significantly more sustainable.
The new vehicle’s sustainability credentials stem from a comprehensive approach to reducing its environmental impact throughout the product lifecycle, from development and manufacturing, through to customer use and end-of-life recycling.
Key product innovations which drive its greener performance include:
- Compact size â€“ at 171-inches (434cm) the Range Rover Evoque vehicle is
17 inches (178mm) shorter than a Range Rover Sport vehicle
- Lightweight technologies â€“ advanced materials used throughout the body and chassis
- Efficient powertrain â€“ state-of-the-art, with high-efficiency features like direct injection
- Low CO2 technologies â€“ incorporating electric power assisted steering (EPAS), smart regenerative charging and optimized transmissions
- Recycling and re-use – maximizing use of sustainable and recycled materials, plus optimizing end-of-life recyclabilit
Distinctively Range Rover Evoque
Range Rover designers and engineers have developed a host of distinctive and innovative features, to ensure the Range Rover Evoque stands out from the crowd.
Lighting plays a big part in the distinctive appeal of the Range Rover Evoque.Â First to catch the eye is the powerful signature graphic in the front running lights, created by innovative LED
light-blade technology.Â A similar graphic is repeated in the LED rear lights, with their jewel-like 3D petal design.
Approach the car at night, and you will also see a bold vehicle graphic alongside the front doors, illuminated by the â€˜puddle lightsâ€™ which shine from the mirrors.
More special touches greet you when you enter the car.Â The interior displays come to life with a choreographed animated start-up sequence, while the rotary auto shifter completes the â€˜greetingâ€™ as it rises silently into the driverâ€™s hand.
LED ambient lighting provides sophisticated and precise illumination within the cabin, with a range of colors which can be chosen by the driver to suit their mood.Â Select Dynamic Mode, however, and a sporting red color scheme fills the interior as well as in the instrument dials and cluster display.
To complete the range of features, the first panoramic roof ever fitted to a Range Rover vehicle can be specified, providing an all-round vista which helps to make every journey a special occasion.
There are three main vehicle design themes, which have their own distinctive character and exterior treatment. Â Each of the themes has a number of carefully coordinated interior packages. Â The three vehicle design themes are:
â€¢Â Â Â Â Pure â€“ combining the stunning concept-car exterior with stylish, clean interiors in neutral colors to highlight the pure, simple forms of the cabin architecture.Â Soft-touch, wrapped materials on the major surfaces contrast with the real-metal brushed aluminum trim.
â€¢Â Â Â Â Prestige â€“ ultimate Range Rover luxury, combining a bespoke exterior with unique 19-inch wheels and sparkling metallic details, an optional 20-inch wheel, with an indulgent interior which is almost entirely leather wrapped.Â Luxurious duo-tone color schemes, with premium leather, twin-needle stitching and real wood and metal finishes.
â€¢Â Â Â Â Dynamic â€“ bold exterior with 19- or 20-inch wheels and unique bumpers, sills, grille and tailpipes for a more assertive, confident stance. Â A premium sports interior with perforated leather seats and unique sports detailing are included.Â Contrasting roof and spoiler color are available as a personalization option.